For all the cash that Google makes off Adwords, they certainly aren't putting a lot of it back into educating people on how to create a successful PPC campaign. While some industries are very advanced, I'm shocked how much money people are wasting with a terrible landing page and PPC campaign. Seeing how bad some of the sites out there are, these 9 landing page and PPC campaign tips might come in handy.

 As in any new industry, many people involved try to up their status and hold you hostage by promulgating confusion. I guess it’s human nature trying to be indispensable. They are trying to make it appear too complicated and too intricate for the average person to fully understand. They even use technical language to describe simple tasks just to stir-up the confusion still more. Myths are born from that reality. Plainly stated the Internet is simply not that complicated. 

A picture's worth a thousand words-Not Anymore!

Since the 1990’s, hoteliers slowly moved to create a presence on the web. In addition most of the early sites were no more than online brochures created by techies who had little or no marketing experience. The sites were not easily found by search engines as they lacked the necessary sales text to be found as well as encourage visitors to make reservations. Into the new Millenium many independent hotels didn’t even have a booking engine to enable online real-time reservations.

Well….Technology has changed a lot since then......

Total Media Professionals (TMP) is a partnership company of Marketing and Internet Professionals, combining several lifetimes of conceptual design, marketing and public relations and business management experience on 3 continents. Inhouse departments for video productions, SEM and SEO, web design, guerilla marketing and traditional campaign designs service local, regional and international clients.

Total Media Professionals in St.Maarten (Caribbean) is a uniquely diversified company looking for young and creative but experienced professionals in the fields of PHP and CC+ coding, Website development and maintenance, Videography and Video Editing. If you feel you have the qualifications to join a team of some 30 young professionals in a tropical island environment with a professional attitude and lots of energy, then you may want to contact us.

Check out some additional websites www.paradisemediaproductions.com and www.sunserverpark.com for more information.

After looking and analyzing hundred's of hotel and resort web sites in recent weeks, it perplexes me how many hotel web sites are totally or at least partially dysfunctional. While going through the upload process for our pocket market search engine zebrabot I noticed that there are so many sites not in-step with basic search engine requirements; sites with badly written text content; poor navigation; pictures too slow to download; thus basically sites which are not designed to sell rooms or services, but just transfer a pretty picture. It's even more mindboggling why almost all the St.Martin-St.Maarten Hotel and Resort sites lack the payment solution to make a reservation??  Here are some pointers...............

Learn the amazing power of asking questions

When you ask a question, your subconscious automatically goes to work to find answers. And if you ask great questions, you may get great answers. But if you ask bad questions, you'll get bad answers.

Bad questions include things like, "Why is marketing so hard?" or "Why isn't anyone interested in my services?" Your sub-conscious will go to work giving you answers such as, "Because you're such a loser," and "Nobody cares about you or your business!"                                                                                                                       No wonder people get stuck with their marketing!

En français, cliquer ici

St. Maarten/St. Martin -- There are more website pages on the Worldwide Web than there are people in the world. More than 9.5 billion to be precise. No wonder that websites most often, if not always, get lost amongst thousands of Google and Yahoo listings, never to be seen. After all, who goes to page 15 of a keyword search? No one. "What is wrong with this picture and what can we do to remedy it?" a group of local web developers wondered?

For our corner of the world, the answer became ZebraBOT, a "pocket market" search engine for St. Maarten/St. Martin, with expansion plans that include franchising out into the other Caribbean Islands.